Introducing the Fall 2020 Student Marketing Toolkit

Access student how-to guides, best practice resources for your team, guides for participating in virtual events, and more.

We’re excited to announce the launch of our newly updated Student Marketing Toolkit. Some of you may remember this from last year as the “Back-to-School Marketing Toolkit,” but we recognize that engaging students isn’t just a one and done endeavor; it’s a year-round effort. 

As such, we’ve re-launched the Toolkit as an evergreen resource hub for your team to utilize for all things related to student engagement—prebuilt digital marketing assets, student how-to guides, best practice resources for your team, guides for participating in virtual events, and more.

Check out the new Student Marketing Toolkit

We are cognizant of the fact that there is a world in which you and your students will not physically be on campus this fall. In the spirit of planning for any scenario, the materials, playbooks, and best practices provided are all entirely functional virtually

Along these lines, we’ve put together a comprehensive Student Marketing Playbook to help you make the most out of this resource as you plan for fall. 

We will be hosting two webinars in the coming weeks to deep dive into best practices around virtual student engagement and how to leverage the Toolkit most effectively. Please join us! We will have guest speakers from our marketing and social media teams. 

Register for upcoming student engagement webinar

Recap of actions to take

  1. Check out the new Toolkit
  2. Register for the upcoming Student Engagement Webinar
  3. Download the student marketing playbook